WDM Leads - Group 3
Karl Seidel
Machine Marketing, CEOHeather Goodwin
Alzheimers AssociationRay Warner
Group Captain
Aureon
Laura Todd
Buena Vista University, Director of Strategic Parterships
Paul Burke
Business Acceleration, President
Kyle Wagner
Iowa Sports Foundation, Director of Corporate Competitions
Karl Seidel
Machine Marketing, CEO
With over three decades of experience, Karl’s career is a testament to his entrepreneurial spirit and dedication to helping businesses succeed. Since 1989, he has built and grown his own businesses, selling both products (radio controls) and services (business coaching and consulting). For 15 years, Karl also served as the Marketing Director for a conveyor manufacturer, where he honed his expertise in creating impactful campaigns, identifying target audiences, and driving measurable results.
This wealth of experience has shaped Karl’s approach to marketing: one rooted in transparency, accountability, change, and learning. At Machine Marketing, he brings this depth of knowledge to every client partnership. His hands-on approach ensures that each business benefits from personalized market research, innovative campaigns, and cutting-edge tools that maximize reach and results.
Karl’s philosophy is simple: marketing should be honest, adaptable, and impactful. He’s not just a marketer—he’s a partner in your growth, someone who takes the time to understand your goals, target audience, and unique challenges. Whether he’s crafting strategies, analyzing data, or rolling up his sleeves to implement solutions, Karl’s passion for helping brands succeed is at the heart of everything Machine Marketing does.
Michelle Skogerson
EOS - Michelle Skogerson, owner
Alex Shcharansky
Modern Woodmen of America, Financial Representative
Krystal Williams
Two Kays Holdings LLC, Owner
Nick Reuter
Community State Bank, Treasury Management Sales Associate
Heather Goodwin
Alzheimers Association