West Des Moines Chamber of Commerce Announces Speakers for December Luncheon: Future of Tourism and Hospitality

WEST DES MOINES, IA (Tuesday, November 19, 2024) – The West Des Moines Chamber of Commerce (WDM Chamber) has announced the lineup for its next luncheon set to take place on Thursday, December 12, 2024, featuring five expert speakers. The event, presented by Bank Iowa and Shive-Hattery, will focus on the future of hospitality, entertainment, and tourism in West Des Moines and Central Iowa. Industry experts will share insights on emerging technologies, changing consumer behaviors, and new market opportunities shaping these industries locally.

Participating in the luncheon include:

• Haleigh Biancalana, General Manager, Vibrant Music Hall

• Jessica Dunker, President & CEO, Iowa Restaurant Association

• Greg Edwards, President & CEO, Catch Des Moines

• Shayne Ratcliff, General Manager, MidAmerican Energy Company RecPlex

• Chris Whalen, President, Heart of America Group

The tourism and hospitality sectors have become key economic drivers in Iowa. In 2023, Iowa welcomed over 35 million visitors, generating more than $9 billion in economic impact and supporting nearly 70,000 jobs statewide, according to data from Travel Iowa. Central Iowa, including West Des Moines, has emerged as a growing destination for sports tourism, entertainment events, and culinary experiences, contributing significantly to the region's economic growth.

Recent trends also show a shift in consumer preferences:

• Technology in Hospitality: By 2025, 72% of travelers are expected to seek personalized experiences powered by emerging technologies like AI and IoT (McKinsey & Co.).

• Sports Tourism Growth: Sports-related travel accounted for over $39 billion in direct spending nationwide in 2023 (Sports Events and Tourism Association), with venues like the MidAmerican Energy Company RecPlex attracting regional and national events to Central Iowa.

• Culinary Tourism Boom: 88% of U.S. travelers now prioritize food and drink experiences as part of their trips, creating opportunities for Iowa’s growing restaurant and entertainment sectors (National Restaurant Association).

“This luncheon is more than just a conversation—it's about equipping our community with the knowledge and tools to adapt to a rapidly changing landscape,” said Katherine Harrington, president and CEO of the WDM Chamber. “By understanding emerging trends and opportunities, we can ensure West Des Moines and Central Iowa remain vibrant hubs for hospitality, entertainment, and tourism.”

Those interested in attending can visit https://members.wdmchamber.org/events/details/december-2024-luncheon-future-of-tourism-hospitality-3544 to learn more. Registration for this event closes on Monday, December 9, 2024, at noon.
 
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About the WDM Chamber of Commerce
The West Des Moines Chamber of Commerce, established in 1924, is a dynamic organization dedicated to championing all things West Des Moines. With a focus on strengthening local businesses, providing personalized resources, and attracting a top-tier workforce, the Chamber aims to position WDM as the best suburban city in America. Celebrating a century of excellence, the Chamber boasts a diverse community of over 800 members, offering something for everyone. Explore the possibilities, learn more about the chamber, and discover how you can get involved in shaping the future of West Des Moines at wdmchamber.org